SETOICHI
Kaze Ga Fuitara - 720ml
A rich, full-bodied sake brewed for early winter, offering deep flavor with a surprisingly clean and light finish.
Type: Tokubetsu Junmai Sake (Jusui-jikomi) [Nama-chozoshu]
Ingredients: Rice (Japan), Rice Koji (Japan)
Alcohol Content: 18%
Rice Polishing Ratio: Koji Rice 70% (100% Yamadanishiki), Kakemai 70% (100% Yamadanishiki)
Yeast Used: Kyokai No. 6
Sake Meter Value: -10
Acidity: 1.7
$110.00
Setoichi "Kaze ga Fuitara" - When the Wind Blows
As the leaves dance and the air turns crisp, the world settles into a beautiful clarity. "Kaze ga Fuitara," or "When the Wind Blows," is a tribute to this moment—a sake that deepens and grows more comforting as the seasons change. It’s for those evenings when you return home from the cold, ready to welcome the first tastes of the harvest with a truly special sake.
A Richness Born from Tradition
To capture the profound flavors of early winter, we turned to a special brewing technique: Tomizu-jikomi. This method uses 10-20% less water than typical brews, creating a highly concentrated moromi (main mash) that allows the innate power and flavor of the rice (polished to 70%) to emerge in full force. The resulting sake is exceptionally rich and full-bodied, yet it avoids being heavy, finishing with a remarkable lightness and a crisp, clean edge.
Versatile and Deeply Satisfying
Enjoy "Kaze ga Fuitara" straight to appreciate its full-bodied character, or explore its versatility by adding a splash of water. Because of its high alcohol content and concentrated flavor, diluting it with 5-15% water can soften its profile and reveal new, subtle tastes. For the best experience, we recommend using a soft, high-quality Japanese water.
This sake has the structure to stand up to robust flavors. It pairs exceptionally well with richly flavored dishes, such as tuna sashimi (maguro), grilled eel (unagi), and yakitori with sauce.
| Type | Tokubetsu Junmai Sake (Jusui-jikomi) [Nama-chozoshu] |
|---|---|
| Ingredients | Rice (Japan), Rice Koji (Japan) |
| Alcohol Content | 18% |
| Rice Polishing Ratio | Koji Rice 70% (100% Yamadanishiki), Kakemai 70% (100% Yamadanishiki) |
| Yeast Used | Kyokai No. 6 |
| Sake Meter Value | -10 |
| Acidity | 1.7 |
International Wine Challenge - 2025 - Junmai Sake Category - Bronze
Date Awarded: May 20, 2025
Kura Master - 2024 - Junmai Sake Category - Gold Award
Date Awarded: Jun 10, 2024
Milan Sake Challenge - 2024 - Junmai Category - Bronze Award
Date Awarded: Jul 19, 2024
All-American Sake Appraisal - 2024 - Junmai B Category - Award
Date Awarded: Oct 26, 2024
Kura Master - 2023 - Junmai Sake Category - Gold Award
Date Awarded: Jun 06, 2023
International Wine Challenge - 2023 - Junmai Sake Category - Silver Medal
Date Awarded: Jul 05, 2023
Milan Sake Challenge - 2023 - Junmai and Honjozo Categories - Platinum Award
Date Awarded: Jul 10, 2023
Milan Sake Challenge - 2023 - Pizza Margherita Category - Best Food Pairing Award
Date Awarded: Jul 10, 2023
National Kanzake Contest - 2023 - Premium Kanzake Category - Grand Gold Award
Date Awarded: Aug 18, 2023
Milan Sake Challenge - 2022 - Junmai/Honjozo - Bronze Award
Date Awarded: Jul 08, 2022
Milan Sake Challenge - 2022 - Junmai/Honjozo Category - Best Design Award
Date Awarded: Jul 08, 2022
National Sake Appraisal - 2022 - Junmai Sake Category - Silver Award
Date Awarded: Sep 21, 2022
National Kanzake Contest - 2021 - Special Warm Sake Category - Grand Gold Award
Date Awarded: Oct 06, 2021
Kura Master - 2020 - Junmai Sake Category - Gold Award
Date Awarded: Nov 06, 2020
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Welcome to Popular Mi, where we bridge cultures and connect you with the finest products especially from Japan. Our passion for discovery and ethical sourcing has led us to an extraordinary partnership with one of Japan's most distinguished sake breweries, Seto Shuzo.
This is a collaboration of craftsmanship, heritage, and the art of fine sake. We are proud to be the exclusive partner for Seto Shuzo, bringing their award-winning creations from the heart of Japan directly to your table. It goes beyond collecting accolades, to ensure the sake remains innovative and to champion its place on the world stage.
Meet Our Sake
Award-Winning Sake Crafted for The Finest Palates.
❝Loud in presence.
Elegant in experience.
Sophisticated in taste.❞
❝Loud in presence. Elegant in experience. Sophisticated in taste.❞
Setoichi Omachi - 720ml
An award-winning Junmai Daiginjo crafted from 100% Omachi rice, offering an elegant balance of rich umami and delicate aromas of melon and peach with a refined finish.
∞ ff - 720ml
This captivating sake showcases the wild power of Omachi rice, offering complex umami and a rich flavor balanced by a sharp finish.
Kaze no Michi (Wind) - 720ml
A refreshing sake brewed with unique hydrangea flower yeast, its clean taste is inspired by wind sweeping across green rice fields.
Tsuki no Uta (Moon) - 720ml
A pure and clear-tasting sake using hydrangea flower yeast, crafted to capture the serene beauty of a moonlit night.
Haru Baru - 720ml
A light-bodied and classic sake with a deep, clean flavor that evokes the sweet nostalgia of a distant summer.
Kaze Ga Fuitara - 720ml
A rich, full-bodied sake brewed for early winter, offering deep flavor with a surprisingly clean and light finish.
You can get our sake now at our shop
Click HereSeto Shuzo Sake Brewery History
Our Past, Present, and Future
1865: Founding
Seto Shuzo was founded in the first year of the Keio era (1865). We are a sake brewery located in the town of Kaisei in Kanagawa Prefecture. The Ashigara Plain, where Kaisei is located, was well-suited for rice cultivation due to its flat land and abundant water sources, and in the past, the area was almost entirely covered by rice paddies.
The specific area where Seto Shuzo is located was particularly known for its sake rice production and was even called "Sakada Village" (Rice Paddy Village). Seto Shuzo prospered with popular brands like its signature "Sakadanishiki." At its peak, the brewery produced 600 koku (approximately 100,000 liters) of sake. However, in 1980, the brewery had to cease its own brewing operations due to difficulties in securing a Toji (master brewer) and other kurabito (brewery workers).
2018: Relaunch
With a desire to convey the charm of Kaisei, a town with pure and delicious water, and to revitalize the town through the brewery, we decided to resume brewing. This marked a fresh start from scratch, a full 38 years after brewing had been suspended. The old brewery was dismantled, and a new one was built. We also had a wonderful encounter with an exceptional Toji.
When it came to the crucial task of deciding what kind of sake to make, we established three core principles: [Tradition, Innovation, and the Spirit of Kaisei]. For a small brewery, we offer a diverse range of brands. We hope that you will enjoy the experience of choosing which one to drink, as part of the pleasure of Japanese sake.
The Three Pillars of Seto Shuzo
A Sake for Every Palate
Seto Shuzo's mastery is expressed through its three signature labels, each telling a different story:
Sakata-Nishiki
A Taste of Heritage
A revival of our historic brand, brewed with local Ashigara rice and native yeast from our original cellar. As a symbol of tradition, its robust character is the perfect companion for your meal.
Setoichi
The Art of Innovation
An innovative series exploring the future of sake. Each small-batch creation uses unique yeasts and techniques, designed to be paired perfectly with a specific mood, dish, or occasion.
Ashigarigo
The Soul of a Landscape
A taste of our hometown, brewed with unique yeast from the local hydrangea flower. This sake captures the essence of the Kaisei landscape with its crisp flavour and refreshing, wine-like acidity.
Contact Us
For orders and inquiries, please contact us.
Singapore Office
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Address:
8 Marina Boulevard #11-00,
Marina Bay Financial Centre,
Singapore 018981
Japan Office
Address:
Urban Forum 6F-26, 4-8
Shiba-shinmachi,
Kawaguchi, Saitama,
Japan 333-0851